People often talk about the Billboard Effect. In today's post, we will look into what it is and how you can use it to your advantage.
Is the travel giant for sale? Some people seem to think so.
Are you kidding me? Another bill! Don't worry, you're already paying it...
Knowing what marketing actually drives your bookings is a dark art! Let's have a look at some of the key strategies that work.
If you are wanting to drive direct bookings, this is a channel you simply cannot ignore.
How does marketing a hotel compare to marketing an iPhone, a coffee or a new car? Let's have a deep dive into this week's post.
Direct bookings have been talked about in hospitality for years. Are they still relevant?
