So is Expedia really for sale?

Welcome to another edition of The Hotel Hype.

This week we will do a different type of article—a deep dive into the big rumour in travel.

What’s the rumour you ask?

Well according to some bankers, Uber has looked at potentially acquiring Expedia.

You heard that right.

The joining of two mega powers.

It sounds like it isn’t happening, but it sure got me thinking…

What could a merger of this size look like? And what would it mean for hotels and other OTAs?

In this post, we’ll look at the challenges a super-merger could bring.

Why would Uber want to acquire Expedia?

Uber has been growing at a rapid pace across multiple verticles.

Let’s face it. Everyone knows them now. Need a lift? Fancy a takeaway? Who you gonna call?

P.S. It isn’t the Ghostbusters…

I must admit, whenever I travel to a city I don’t know, Uber is a must for getting about. It is just so simple!

Uber has been expanding though.

They are now in trains, boats, flights, packages and car hire.

Let’s be honest. They pretty much have the transport of people and goods pretty well covered.

So what is the next logical step?